An Enterprise's Alpha is its Cognitome

STABILITY ENGINEERING – Volume 9 www.manhattanproject20.com 1 117-38-D An Enterprise's Alpha Is Its Cognitome Why the Most Valuable Asset of an Organization Exists Between Its People Rather Than Inside Its Buildings For decades, business leaders have searched for the source of organizational excellence. • Some attributed it to leadership. • Others attributed it to culture. • Others emphasized talent, capital, technology, intellectual property, or execution. • Yet the same mystery always remained.